Marketing strategy, daily
Section
7 stories from the past week in Strategy, from Gosling Marketing Studio.
Picture this: On Tuesday, November 3, it’s Election Day. Your brand’s social media channels have been humming along, crushing engagement and creating conversation. And then seemingly out of nowhere — BOOM. Reach drops, views crater, and your team is left…
Speakers at Ragan and PR Daily’s upcoming Writing & Content Strategy Virtual Conference share their best tips for picking stories, finding a brand voice and showing leadership what the writing can do. Nowadays, writing is worth your time if it stands out and…
On Tuesday, the retailer announced plans launch 800 new products, elevated design, and a revamped shopping experience.
The fast-food giant's marketing model is evolving, which could have downstream implications for QSR competitors’ marketing efforts.
Dermot McDonogh, Global CFO at BNY, discusses his outlook on the bank's growth and business strategies, as well as how he is monitoring AI so as to avoid overspending on related tools. He speaks exclusively with Paul Allen and Haidi Stroud Watts on…
Some of Marketo's original architects bet AI can replace the complex workflows and manual configuration marketers have relied on for decades.
Your next webinar shouldn’t be a one-off. Here’s the framework that keeps audiences returning.
