Marketing strategy, daily
Jitania Kandhari, deputy CIO of the solutions and multi-asset group at Morgan Stanley, discusses the ongoing correction in AI-related stocks, noting that investors’ priorities have shifted. "I think the markets are now saying not AI at any price, but AI with…
In today's era of fierce backlashes, Airbnb's rebrand is a lesson in brands holding their nerve.
Reddit is switching to a logged-in only experience to combat user loss, as well as to cultivate a base that is more valuable to advertisers.
The biggest opportunity for AI in marketing could be the questions you haven't thought to ask — and the customer behaviors they reveal.
CMO Joe Berean explains how “Holiday, Hamlin Style” was inspired by the organic social engagement of the retailer’s spring campaign.
In my personal world, the end of summer and arrival of fall means a few things: cooler temperatures, college football Saturdays, and NFL on Sundays. And it’s a signal that we are rapidly approaching the holiday season. In my professional world, this time of…
Many growth companies confuse ambition with strategy. These five questions reveal whether your positioning can support premium prices and growth.
